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Project Overview

Ximplifi provides streamlined financial solutions to small and medium-sized businesses. Their accounting services are steeped in clarity and focused on better money management. This notion of clarity immediately resonated with us. From the beginning of our working relationship, we applied intentional strategic planning and design thinking practices to the whole of this web design for financial company project.


Our work with Ximplifi began at wireframing and ended with a full-blown website design. What resulted from our partnership was a clean and refreshing layout that reinforced an easy web experience. Overall, customizing the Ximplifi experience was simple and all-around enjoyable project.

Project Deliverables

  • Website Development →

    We created a super simple website to visually convey the simplicity of the Ximplifi brand. 

  • Logo Redesign →

    We polished and redefined the Ximplifi logo, bringing it up to speed with the desired feel of the brand.

  • Content Strategy →

    We provided guidance on content structure, placement, and lead-capture through sign-ups for their priority content.


Ultra-Simple Website

A clean and super simple design was paramount to the core of Ximplifi Accounting's business model.

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All New Branding

We strategically designed a flexible appearance for the Ximplifi brand.



Clean web template

Artboard 3


Dynamic iconography

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Brand motif

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Designed from the ground up