Marketing Tools for the Digital Age
In the digital age, digital marketing is essential. People everywhere are spending more and more time scrolling through newsfeeds and otherwise consuming media. The number and types of channels through which content is delivered are always in flux and the list of mediums, or electronic devices, never stops growing. The average person spends nearly half of their day consuming media on a device. Mobile dominates the list: on average, we spend about 1 out of every 3 hours per day on our cell phones. And, no, that does not include time spent calling and actually talking to people.
Setting aside how and in what quantities we consume media, online retailers have changed the game in terms of how we find, purchase, and use products and services. We can buy virtually anything we want or need online now, from new socks and canned goods to apps and password vaults. What does this mean for you, in terms of the position and success of your business in the marketplace? It means that your services and products have to be available online in order to be consumed as you intend.
We collaborate with our clients to develop a game plan for their custom digital marketing. This is not a cookie-cutter approach but an in-depth look at who your customers are, whether B2B or B2C and finding the optimal channel and approach to communicate your message to them.
Creative Agency Services
We track your website statistics using Google Analytics and Google Search Console as well as other analysis tools.
Develop the message about how your service or product presents a solution for your customer's needs.
Search Engine Optimization is a must in this modern marketplace. We use in-depth analysis and high-value keywords to draw in organic traffic and optimize business growth.
We create digital marketing journeys to acquire, nurture, and grow your leads using a healthy dose of strategy and plenty of tools & tactics.
From retargeting and look-a-like audiences to competitor insights and clever ad copy, our team will partner with you to create and optimize PPC campaigns using a unique set of strategies.
By ensuring that social media is fully utilized within your marketing efforts, we broaden awareness of your brand and boosts your marketing efforts as a whole.
Case Study: 35° North Landscape Services
Our clients 35° North Landscape Service have reaped the benefits of strategic planning and marketing automation. Their business is engaged in steady growth supplemented by our support through regular communication with their clients.