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Growth Marketing Experiment #35075
Reduce the quantity of call-to-action buttons on your website
Experiment Details
When there are too many call-to-actions on a website, it can be overwhelming for the user and they may not know where to start. This can lead to procrastination and a feeling of being overwhelmed. In order to avoid this, you can simplify the design of your website by removing some of the call-to-actions and focus on the most essential action you want your users to take.
How to measure
Use Google Analytics to see how the specified pages perform. You can also use Google Optimize to test variants against each other using A/B split tests.
Funnel Stage:
EngagementChannel:
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